Niche Marketing - What You Can Learn From Nick Jr

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Almost every parent with a toddler will be able to tell you about the beloved shows that their kids like to watch on Tv. This is a big store that will always have question as there will always be a stream of toddlers around. Among the major channels that cater to toddlers are Pbs Kids Sprout, Nick Jr. And the Disney channel. If you think as a marketer, you will see beyond the cute characters on the dissimilar programs and understand that what is complicated here is niche marketing.

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Nick Jr. Is adept at niche marketing with discrete shows targeting dissimilar types of viewers. For those parents who want their kids to pick up Spanish, there is Dora the Explorer and Diego the Animal Rescuer. To target African Americans viewers, there is tiny Bill. The most new cartoon launched by Nick Jr. Is called Ni-Hao Kai-Lan which targets the Asian American segment of Tv viewers. Now you can say the the main niche for Nick Jr. Is children's television and these individual shows are added segmented into micro-niches. If you look at it that way, then Nick at Night is targeting a isolate niche of parents of toddlers.

What can you learn from all this as an online marketer? First of all, it is prominent for you to properly identify the niche audience that you are trying to reach. Once you have done that, you can then drill down into the micro-niches within that niche. This subdivision makes it easier for organizing store research, keyword investigate and website development.

When it comes to choosing on the type of site to build, you can then whether have a large portal site with each of these micro-niches on a subdomain or build isolate sites for each one of them. A large portal site may be easier to carry on than multiple sites. However, having isolate websites may be useful if your business plan includes finally selling the individual sites.

The other thing that Nick Jr. Does assuredly well is cross-promoting their Tv shows. You will often see previews of dissimilar shows before the start of the program. This cross-promotion can also be applied to your niche websites if they are micro-niches within a larger niche.

Finally, you can also learn a lot from the Nick Jr. Websites. They are divided into sections that correspond to each Tv show. For each section, there are games, activities, videos, music and more. Whenever you run out of ideas for developing products, think about the dissimilar formats that you can repackage your products such as reports, audio recordings, workbooks, and coaching programs.

So the next time you turn on the Tv, be sure not to turn off your brain and start thinking like a marketer. You will often glean prominent theory that can be used to grow your own online business.

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